Day of the Dead in Puerto Vallarta (Tips & Festivities)

Day of the Dead Puerto Vallarta at Plaza de Armas
Day of the Dead in Puerto Vallarta at Plaza de Armas (Photo credit: Colleen Lanin)

Day of the Dead in Puerto Vallarta offers rich traditions, lively parades, and meaningful holiday events. Towering Calavera Catrinas and golden marigolds transform this beachfront city into a vibrant tribute to the dearly departed. As an American fascinated by Mexico’s rich cultural heritage, I was honored to experience Día de los Muertos in Puerto Vallarta. Here’s what you need to know about this Mexican celebration of life, memory, and community.

Calaveras, or sugar skulls, for sale at Dulcería Leal, a famous candy shop in Puerto Vallarta
Calaveras de azúcar, or sugar skulls, for sale at a Dulcería Leal in Puerto Vallarta (Photo credit: Colleen Lanin)

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What is Día de los Muertos?

The Mexican tradition of Día de los Muertos honors the lives of relatives and friends who have passed away. It is not meant to be a sad occasion. Instead, this holiday is a time to commemorate those who are no longer here on Earth through celebrations. It also serves as a reminder that death is a part of our life’s journey. This holiday in Mexico blends indigenous beliefs with the spiritual traditions of All Saints Day and All Souls Day celebrated by the Catholic Church.

Traditionally, loved ones visit local cemeteries to clean grave sites and leave ofrendas (offerings) of the deceased’s favorite foods, drinks, and hobbies. This welcomes spirits back to reconnect with those who are still alive. Calaveras de azúcar (sugar skulls) and flowers, especially marigolds, are also left at grave sites. Other Day of the Dead celebrations include parades and fiestas.

An ofrenda, an offering or altar, in Puerto Vallarta
An ofrenda, an offering or altar, in Puerto Vallarta (Photo credit: Colleen Lanin)

When is Day of the Dead celebrated?

This holiday takes place at the end of October and early November over the course of several days throughout Mexico. Día de los Inocentes (Day of the Innocents) or Día de los Angelitos (Day of the Little Angels) falls on November 1st and honors children who have died. November 2nd recognizes adults who have passed away. There is even a day to celebrate beloved pets and animals called Día de los Animales, which takes place on October 27.

Cinco de Diciembre Cemetery
Cinco de Diciembre Cemetery (Photo credit: Colleen Lanin)

Cinco de Diciembre Cemetery Ofrendas

One of the most moving ways to experience Day of the Dead in Puerto Vallarta is by visiting the Cinco de Diciembre Cemetery, located just north of downtown. During Día de los Muertos, this historic cemetery comes alive with flowers, music, and heartfelt tributes.

Families gather to clean and decorate graves with personal ofrendas. These tributes often include photos, candles, sugar skulls, flowers, and personal items that reflect the spirit of the departed. Some stay all night long playing their loved one’s favorite music and sharing stories about their lives.

Gravesite decorated for Day of the Dead at Cinco de Diciembre Cemetery i Puerto Vallarta
Gravesite decorated for Day of the Dead at Cinco de Diciembre Cemetery

Visitors are welcome to respectfully observe the traditions and witness the deep cultural connection between life and death. I found it touching to read the notes left for loved ones, and to see locals taking such care in cleaning the grave sites.

Dia de los Muertos skull, marigolds, and paper banners at Plaza de Armas in Puerto Vallarta's center
Dia de los Muertos skull, marigolds, and paper banners at Plaza de Armas (Photo credit: Colleen Lanin)

Plaza de Armas Decorations

Papel picado banners decorate Puerto Vallarta’s main square, Plaza de Armas, to celebrate Día de los Muertos. At the square’s center, look for an ofrenda honoring Puerto Vallarta’s founder, Don Guadalupe Sánchez. Fresh marigold flowers, candles, and skulls surround the display.

An ofrenda to pets on Calle Paseo Diaz Ordaz in Puerto Vallarta
An ofrenda to pets on Calle Paseo Diaz Ordaz (Photo credit: Colleen Lanin)

Ofrendas Along Calle Paseo Diaz Ordaz

While private ofrendas are displayed at home or in cemeteries, public ofrendas offer travelers a chance to witness the beauty of this Mexican holiday. Stroll along Calle Paseo Díaz Ordaz, the street opposite the boardwalk known as the Malecón, to view a display of ofrendas honoring those who have passed.

World's tallest Catrina in along the Malecón boardwalk in Puerto Vallarta
World’s tallest Catrina in along the Malecón boardwalk in Puerto Vallarta (Photo credit: Colleen Lanin)

Calaveras Catrinas on the Malecón

Created by Mexican illustrator José Guadalupe Posada and popularized by Diego Rivera, La Calavera Catrina is a skeleton dressed in elegant attire. These figures serve as a reminder that death is the great equalizer, affecting all lives regardless of status.

One of the most iconic sights during Day of the Dead in Puerto Vallarta is the display of Calavera Catrina figures along the oceanfront Malecón boardwalk. Puerto Vallarta showcases the world’s tallest Calavera Catrina, which has reached over 75 feet in past years and draws crowds from around the world.

Travels Between With Colleen posing with a Catrina on the Malecón in Puerto Vallarta, Mexico
Posing with a Catrina on the Malecón (Photo credit: Travels Between With Colleen)

View around two dozen Catrinas lining the Malecón and stop to pose with your favorites. Each one is unique and full of personality. Local businesses and cultural organizations sponsor these towering sculptures, and I even spotted one hosted by Quebec.

Los Arcos on the Malecón in Puerto Vallarta
Los Arcos del Malecón (Photo credit: Colleen Lanin)

Gran Dia de los Muertos Parade

The most festive Day of the Dead Puerto Vallarta event is the Gran Día de los Muertos Parade. On November 2, 2025, it starts at the Cinco de Diciembre Cemetery and winds its way through the city, ending at Los Arcos on the Malecón. The streets come alive with Catrinas, mariachi music, and folkloric dancing.

Cuale River Island, Isla del Río Cuale in Puerto Vallarta
Isla del Río Cuale (Photo credit: Colleen Lanin)

Isla de los Muertos Celebration

Held on the lush Isla del Río Cuale (Cuale River Island), in Puerto Vallarta, the free Island of the Dead party takes place on November 1, 2025. It features beautifully crafted memorial altars, including tributes to deceased pets. This small island in the center of Puerto Vallarta is known not only for its artisan markets but also for being a sanctuary for stray cats. Partygoers will enjoy live music, local art, and festive face painting at this fiesta.

Traditional green pozole
Traditional green pozole (Photo credit: robsop1.hotmail.com, Depositphotos.com)

Traditional Day of the Dead Foods

Food plays a central role in Day of the Dead Puerto Vallarta celebrations. Mexicans cook their favorite dishes, once enjoyed by their departed loved ones, and savor traditional foods deeply tied to the holiday. To learn more about Mexican culture through its cuisine, sign up for a Puerto Vallarta food tour through my trusted partner, GetYourGuide.

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Pozole

This hearty soup made with hominy and pork (or chicken) is a staple at many Día de los Muertos gatherings. Pozole is made with garlic, onion, and spices, and topped with shredded cabbage, radishes, lime, and oregano. Look for white, red, and green varieties. It’s often served during late-night vigils or family meals after altar visits. To taste this dish, head to El Campanario in Centro or Cenaduría Celia in the Zona Romántica, which are renowned for their pozoles.

Tamales steamed in corn husks
Tamales steamed in corn husks (Photo credit: xacir1, Depositphotos.com)

Tamales

According to TasteRead, tamales have special significance in Mexican holidays, including Day of the Dead. These are Mexico’s version of a dumpling, made with seasoned masa (corn dough) and then filled with meats, cheeses, or fruits. Then, the tamales are wrapped in a corn husk and steamed to cook. I love the slightly sweet green corn version made with roasted chilies and queso fresco.

Tamales represent tradition, togetherness, and ancestral memory. Family members often gather for a tamalada, a communal cooking session that becomes a ritual of love and storytelling. Many place tamales on Día de los Muertos altars, believing the aroma and flavor help guide spirits home.

Diners rave about the tamales from El Andariego Restaurante Bar in the Cinco de Diciembre neighborhood. Wrapped in banana leaves, Café de Olla‘s also serves tamales in the Romantic Zone.

Pan de muerto
Pan de muerto (Photo credit: agcuesta1, Depositphotos.com)

Pan de Muerto

The most iconic food of Día de los Muertos is pan de muerto (bread of the dead). It’s common to see pan de muerto placed on altars as a sweet welcome back to the world of the living.

Grocery stores, panaderías (bakeries), and pastelerías (pastry shops) in Puerto Vallarta sell pan de muerto in late October and the beginning of November. This soft, round loaf is decorated with bone-shaped pieces of dough and dusted with sugar, symbolizing the inevitability of death and the sweetness of life. This special bread is often infused with orange blossom or anise. Some versions include fillings like chocolate or cream.

Marigolds, symbolizing Día de los Muertos at Velas Vallarta
Marigolds, symbolizing Día de los Muertos at Velas Vallarta (Photo credit: Colleen Lanin)

Celebrations at Velas Vallarta & Casa Velas

Would you like to stay at a hotel that embraces Día de los Muertos and Halloween in Puerto Vallarta? I have two excellent options for you. Choose the family-friendly Velas Vallarta and sister property, the chic adult-only Casa Velas.

Bride Catrina at Velas Vallarta
A Bridal Catrina at Velas Vallarta (Photo credit: Colleen Lanin)

Holiday Decorations

From late October through early November, Velas Vallarta and Casa Velas embrace Día de los Muertos with beautiful seasonal décor. Velas Vallarta displays several Catrinas, orange marigolds, and an ofrenda. The decorations at Casa Velas are more subtle, with papel picado flags adding a burst of bright colors on the outdoor patio and an adorned altar featuring traditional offerings.

Travels Between With Colleen and her sister making Día de los Muertos craft at Velas Vallarta
Making calavera Día de los Muertos craft with my sister, Karen, at Velas Vallarta (Photo credit: TravelsBetween.com)

Day of the Dead Hotel Activities

Velas Vallarta offers Día de los Muertos programming for all ages. Enjoy calavera painting in the gardens, a display of artistic Catrinas, and a traditional ofrenda remembering loved ones. Guests can also enjoy an ancestral mariachi-accompanied dinner that blends music, memory, and Mexican cuisine. Both resorts serve pan de muerto and other traditional foods to honor the holiday’s culinary heritage.

Tableside Mexican coffee at Emiliano Restaurant at Casa Velas
Tableside Mexican coffee at Emiliano Restaurant at Casa Velas on Day of the Dead (Photo credit: Colleen Lanin)

To learn more about the holiday, sign up for a Día de los Muertos guided tour of Velas Vallarta. The guide wears traditional calavera face paint and teaches the meaning behind the symbols. Learn an explanation of each of the displayed Catrinas’ deaths and the lessons they impart.

An ofrenda at Velas Vallarta
An ofrenda at Velas Vallarta (Photo credit: Colleen Lanin)

Halloween Festivities

Day of the Dead and Halloween often go hand in hand since the holidays are so close together. Both of these fall traditions embrace themes of death and the supernatural with elaborate costumes, symbols, and social festivities. Halloween isn’t a Mexican tradition, but the holiday is becoming more popular in the country, especially among younger generations.

Halloween treats and decorations at Velas Vallarta
Halloween treats and decorations at Velas Vallarta (Photo credit: Colleen Lanin)

Look for a fun display of jack-o-lanterns and other spooky symbols at Velas Vallarta during the week of Halloween. Children can go trick-or-treating throughout the resort, make themed crafts, and decorate holiday cupcakes. On October 31st, hotel guests of all ages gather for a Halloween fiesta filled with costumes, candy, and live entertainment. Top off the evening with a Haunted Cinema under the stars.

Want to celebrate the vibrant Mexican tradition of Día de los Muertos? Book your Day of the Dead Puerto Vallarta vacation stay at Velas Vallarta or Casa Velas now!

Pool at Casa Velas in Puerto Vallarta, Mexico
Casa Velas in Puerto Vallarta, Mexico (Photo credit: Colleen Lanin)

Mexico Magic & Fall Escapes

Discover an elegant adult-only resort in Puerto Vallarta with my Casa Velas review, highlighting the hotel’s pools, spa, restaurants, resident peacocks, and more.

Visiting Mexico with kids? Find fantástico things to do in Cancun with kids, from water activities and stargazing to exploring Mayan ruins.

Explore the best things to do in Loreto in Baja California Sur, like snorkeling with sea lions or enjoying a clambake on the sand.

For even more fall fun, read about these Halloween-themed hotels throughout the U.S., featuring autumn festivals, costume contests, or other haunted events.

Day of the Dead Puerto Vallarta Events and Tips

Save These Day of the Dead Puerto Vallarta Events

For future travel inspiration, keep this list of Día de los Muertos Puerto Vallarta events and tips. Simply pin the image above to Pinterest. I hope you’ll follow me on Pinterest while you’re at it!

Which part of Puerto Vallarta’s Day of the Dead festivities would you most want to experience?

A Note from Colleen: Velas Resorts hosted my fall trip to Puerto Vallarta with my sister. I did not receive any monetary compensation related to this blog post. All opinions are mine, as always.

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20 Comments

  1. This sounds like such a beautiful and meaningful experience. I love how Día de los Muertos celebrates life instead of mourning loss. It’s such a warm and uplifting tradition!

  2. The part about the ofrendas and how families gather in cemeteries to honour loved ones really got me… It’s such a powerful reminder of how love continues. Now I’m dreaming of visiting Puerto Vallarta during this time — it feels like a celebration I’d never forget.

  3. I’d love to attend a Day of the Dead event! I don’t think many people really understand the true meaning behind it. So much going on and hte food looks yummy

  4. Every time I hear about the Puerto Vallarta’s Day of the Dead, it reminds me of the movie Disney’s CoCo, this tradition is vibrant, colorful, and showcase the beauty of Mexican traditions.

  5. I would love to celebrate day of the dead at a true festival like this! It looks like so much fun, and with such rich cultural history.

  6. I’d love to go to Mexico when they celebrate Dia de los muertos. It must be quite incredible to see with all of the decorations. I’d also love to sample the foods as I do love Mexican. The tamales sound delicious, I haven’t tried those before.

  7. Is indeed very colorful . where I grew up, All Soul’s day is done somehow like this, graves cleaned up, and there are little stores to buy stuff but not as grand as the Mexicans do. 🙂

  8. I want to experience the Gran Dia de los Muertos Parade. Looks so fun! Great list of tips too. I hope I can visit soon here. 🙂

  9. That looks absolutely amazing! I think the biggest tip would just be making sure you get there! I’d love to go one day.